Monday, October 18, 2010

Gallery Relationships: Liz Rodda

In preparation for our Artist Survival Kit workshop, “Expanding your Horizons: Finding New Markets for your Art ,” on Saturday, October 23, 2010, several artists who show regularly in venues outside Oklahoma will discuss their galleries, how they built the relationships and tips for other artists. 

Liz Rodda

Q: Where are a few of your favorite galleries/museums/festivals where you have shown outside Oklahoma?

Liz Rodda, Triple Possibility (model for exhibition),
three-channel video, dimensions variable 
Rodda: Most recently, I’ve shown work at Dumbo Arts Center, Brooklyn, the Independents Liverpool Biennale, UK, and NY Studio Gallery, NYC. Sometimes I show work that’s exhibited as a part of a video screening and other times I install work in a gallery context. I’m also interested in showing work at sites outside of an art context altogether.

Q: Tell us about your most positive gallery relationships or exhibition experiences, what made them good?

Rodda: I think clear communication and advance notice on details is about as good as it gets. An honest gallerist who is willing to talk straight is always refreshing. 

Q: How did you initially seek galleries or venues outside of your community?

Rodda: Some of my friends would jury shows and ask me to be a part of them and vice versa. I also applied, and continue to apply, to a lot of national and international juried exhibitions. Sites like and have a lot of exhibition and residency opportunities listed weekly. Often times getting into shows can lead to other exhibition opportunities.
Liz Rodda, You Don't Love Me Yet, participant instructions, 8.5x11, 2008
Q: What advice would you give to artists about committing to a gallery or show?

Rodda: Spend time looking into gallery spaces and venues before you submit work. It’s important to know what’s been shown there before so you know whether or not it’s a good fit. Also, send out a lot of applications. One of my grad school instructors told us to send out an application every time we received a rejection or acceptance letter- that way work is always going out. Even if you don’t get work into a show, it’s been seen by a new panel and can lead to unexpected opportunities. Also, remember that making work is the most important thing- you can easily spend all of your time applying to shows, but you’re an artist first and foremost. 

The Artist Survival Kit workshop, “Expanding your Horizons: Finding New Markets for your Art ,” is Saturday, October 23, 2010; 1-4 pm at Mainsite Contemporary Art Gallery, 122 E Main St in Norman (map).  This panel discussion will cover the basics of how a professional gallery relationship works, as well as tips for approaching galleries and exhibiting your artwork out-of-state. Panelists include artists Jonathan Hils and Kate Rivers, as well as gallery owner Joy Reed Belt. See the Artist Survival Kit page to register. 

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